- Develop and Implement Marketing Plans: Create and execute comprehensive marketing plans to promote FWA and Mobile Broadband products and services
- Content Creation and Management: Develop and manage content for various marketing channels, including social media, email campaigns, presentations, sales materials, newsletters, and research
- Support Co-Marketing Efforts: Collaborate with new customers on co-marketing initiatives to enhance brand visibility and drive joint marketing campaigns
- Product Launch Coordination: Work within a larger team to help plan and execute the launch of new product platforms, ensuring all marketing materials and strategies are aligned with business objectives
- Campaign Performance Analysis: Analyze data to measure the effectiveness of marketing campaigns and adjust strategies accordingly
- Cross-Functional Collaboration: Work closely with engineering, marketing, business development, product management, and third-party partners to ensure seamless planning and execution
- Event Planning and Execution: Plan and execute events, including trade shows and product launches, to showcase FWA and Mobile Broadband solutions
Top 5 Required Skills
1. 2+ years in engineering, program management, or marketing within the high-tech industry.
2. Experience in the creation of marketing materials that include newsletters, webpages, Power point etc. inside a technical industry.
3. Social media, email marketing and PPC experience
4. 3+ years of program/project management to include maintaining timelines, budgets, etc.
5. Ability to work in a highly collaborative team environment and build alignment/consensus across technical and non-technical teams. (Ability to talk “tech” to “non-tech” groups)
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